This is my billboard poster for our new soap 'Avenue' which is an edited screen shot from our soap. I chose this shot as the primary image as it shows the name of soap's setting in a sign. It also shows all of the main characters around it in certain poses which show there personalities, relationships with others as well as their sexual orientation. Michael (on the left) is reading with glasses (a stereotypical nerd) and Harry is in a 'hoodie' and trailers sitting down showing his rebellious attitude (a stereotypical male teenager.) I think the wall and sign also look rustic and urban again connoting realism. I have also put a tinted lighting on our poster to make it darker appealing to the drama/ realism of the soap once more. I included the website down below if people want to find out more and I also used a contemporary font for my main title again to appeal to a younger and more modern audience. I used the modern and current logo of the BBC again to make it seem as modern and as realistic as possible. I have not specified a date for release because i watch a lot of BBC programmes and when they advertise a new series they rarely say a date unless its on a holiday. Most of the time BBC trailers conventionally only say "coming soon" this is why I have replicated this on my own advertisement and trailer also.
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